I'm not an economist but I've been saying, price increases are due to greed, nothing else.

Because if you have 1,000 oranges and at some point end up with 17, that's not a reason to raise the price...

Arizona Iced Tea founder explains why he's bucked the inflation trend and never raised its iconic 99-cent price in 32 years

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The Arizona Iced Tea strategy is unique as grocery prices rise and some brands use  shrinkflation to profit more.