The Miss Côte d'Ivoire pageant announced a ban on wigs and weaves on January 28, 2025, aiming to celebrate and promote natural beauty.
This decision emphasizes authenticity, encouraging contestants to showcase their natural hair and embrace their true selves, reflecting a shift towards empowering women to feel confident without relying on artificial enhancements.
The move highlights the growing movement of body positivity and self-acceptance in beauty standards, this new rule will take effect for the 2025 edition of the competition.